The Waitify Blog
Time-based scarcity is a powerful marketing strategy that creates urgency and drives consumer action. In this final post of our scarcity series, we explore how limited-time offers and seasonal availability can enhance product desirability and influence purchasing decisions.
Black Friday and Cyber Monday 2024 saw record-breaking sales—but the real opportunity lies beyond the holiday rush and into the heart of December shopping. Discover how to transform these high-intent BFCM shoppers into loyal, year-round customers using strategic drops, personalized engagement, and data-driven retention techniques.
Explore how excess demand can be leveraged in marketing to create social proof and drive consumer interest, as part of our series on scarcity.
Scarcity is a powerful marketing tool that can drive consumer desire and create excitement around your products. In this first post of our series, we dive into the concept of limited supply—whether through small production runs or exclusive releases—and how it impacts purchasing decisions.
